The Day One Fade Hoodie - Day One

The Day One Fade Hoodie

Built for the lifter who shows up every day — rain or shine, rep after rep.

This heavyweight hoodie delivers all-day comfort with a purpose. Made from 100% premium cotton and weighing in at 420 GSM, it's thick enough to keep you warm and durable enough to take on the grind. The acid-wash finish gives each hoodie a one-of-a-kind, lived-in look that only gets better with time — just like your commitment.

Designed for street style and daily training alike, the Day One Fade Hoodie features a loose fit, ribbed cuffs, and a sturdy hood. No stretch, no compromise — just pure cotton that stands up to your lifestyle.

Same mindset. Different day. This is gear for the journey.

Details:
• 100% Cotton
• 12.4 oz/yd² (420 g/m²)
• Moderate thickness, non-stretch
• Acid-washed finish
• Rib cuffs, relaxed fit, hooded
• Machine wash cold, tumble dry low
• Slight batch variations may occur — each one is unique